第44章 经典营销案例（上）（1 / 1）

PmMvPA2BvO+6uuSBjOa7uOSum+eCiuiLgOOAp+ejj+WxhOicpOWKu+SKgOOavO+BgOa2iueBr+ikruiwluaAnOatlua4ruiDgOKDgOI+ZW8vPIG875CZ6Yu45ISa57uA6KCX5pa75ICn56ic5ae06ISa57iE6IGm6I245K2H6Kq45IC45K+Y5rGw5aOC6YG876+Y5o245HpnvYPpjLzvipXlu5fpoa/li5nppK3lhJrnemeIueSAu+SMvO+KleWBk+WcveSWkuWnpOWEmud6Z4i55IC75Iy874q45JW55Y+x5Ya65Kic5beW5YCh6IGA6KOP5YC45LaX5r+h6Yy874a65JiP5YGA5raK54Gv6KSu6ISa562W5riu6LCI5auJ5raE54Gq54y874Cd55GD5pGW56Ot5rq65KCH5bCF5YiZ6YOA4oOA4j5lby88goDji5znvprpiL7lhJrnu63ml77lsbDln5LphojlhojljLzvhrrksLXogJ3nnIXlhrrkjbjkg5Dlr5jmn5znr4/lo4LpjLzvgZPlnL3khJrnlpLlp6TlqrjkkJ/mr5jmn5znsI7nkY/ltI3ljpDlgJzmjLzvhrrkirjkgqrprpvngoroua/lsbDlpY7mtJvnrLvklrvkr5jmgabogbzvipXlr5jmjbjkn7nkiLnkgLvkr5jmn5zno4LpjLzvlK/mgLjkrLvklpLlp6TljIfpiJzln7fohr3kjLzvm4rljZPlsb3lm7rkiZzmsI/lhqfotZTnsb3lu7nlqJzlr5jml67ntoTnvZnourrkoIflrLvklrvkjLzvi4DjgKfno4/lsYTonKTlirvkioDjqrjkmb/ohb7lua/ljYfpjoXmjbjkl77ljbjkurrkia3nsIXliJnpg4Dig4DiPmVvLzyBvO+KleWTgemln+eNuOS9g+m6uuSBjOa7uOSEmuewj+Wxt+Wqh+iev+iMvO+NkOWln+eNuOSapOWJnOaVuuWwiOWLgOOAp+ejj+WxhOicpOWKu+SKgOOBp+ivj+WfueSkreaxlOefvO+ikeWJnOahsuafueSZnemoiuW5gueAuOSavOSIueSOgOaMvO+GuuSHkeaxseWoiuWwnOWlr+ipl+a7l+mwluanpOWIueSAu+SJnOavmOaBpuiMvO+ikeWAneeos+azheW9g+msu+SxkuWBgOaoiuWEmueMh+mInOWMvO+KleWlr+iUuuWNuOSfueS0r+iJjOaMvO+um+eCiuiwluaEmueWkuWnpOWquOSqk+WMh+mInOWvmOaNuOSvmOaLgOOAp+ejj+WxhOicpOWKu+SKgOORlueAgOa9g+mMvO+apOWNuOSut+WwheWImemft+iBgOa2iueMvO+GuuSYu+mJsua9g+moheWCqumAuOSIueSZv+itlua4ruiroui6uuSBjOa7uOSquOSgh+WDgOKDgOI+ZW8vPIKA46KR5bGY6beZ6Yi55IC75Imc5q+Y5o245K+Y5oyH6Z2v6ISa562W5riu6JGW54CA5rGw5bCF5YiZ6aW75ICJ5oy877GY6beZ6YCo6K2v6KmO55mA5baX5oSa55eW5om65Lq65J+36Kic5bGI56+Y5oq26Lq65ISa55OB6Zq85LSv6L2D6K+Y5oq26Iy874WX55q45IyB6K+Y5pm/6Iy874yh6I245IuA44Cn56OP5bGE6Jyk5Yq75IqA47Sv6IKq6Z6b5bGw5buI5Yur56KV5o245KW75ICJ5oy875el5Yic5aq45IC45ISa54u45Ky75Ja75Jm7562W5riu6K+Y5ouA44Cn56OP5bGE6Jyk5Yq75IqA45GW54CA5qqH6Jea5rCF5YiZ6Z+874a65LuX6aGv5YuZ6aSt5ZGI5q+Y5p+8766b54KK6LCW5oSa55aS5aek5aq45KqT5YyH6Yic5a+Y5pOB6b6a6Z+874i55IC75K+Y5ouA44Cn56OP5bGE6Jyk5Yq75IqA44OA4oOA4j5lby88goDjrpvngoroqrjkmb/oi4DjgKfno4/lsYTonKTlirvkioDjk4HppZ/njbjkrLvklrvkurjkoJvljLzvgqrpua/lrZbmuK7on7fosbDlu4jli6vnopXmobLmn7nktI3ljKHojbjkhJrnlLDmtoTnvZnorLvklrvkhr3kjLzvipXlrpvngorohJrnrLvklrvkr5jmvYPphJrngqrprZbmuK7ourjkoJvljLzvrZbmuK7ou63mkI7mop3pua/llbnlj7HlsIjlsoblvYPojbjkqIHmjLzvqaTlh43lm73kjLrklrjkuoflm73kgLjkr5jmhJrnlLDmq6LoqrjkqrjkgLjkjLzvjYHpqrjkhrrkgqrprZbmuK7oq6Lon5LphojlhojlurrkgYzmu7jkqrjkq4Xlg7jkg4Dig4DiPmVvLzymgOKmgOKDgOKDgOI+ZW8vPJ2A4oG874qD5ouO5YuO5YuA44Cn56OP5bGE6Jyk5Yq75IqA442B6YC45Iuc57uO5Y2G5ZGI5qmu6Iy8776c5YOe5bSb5omc5qqP5b6c5YOe5YCc5omc5qGy5oy8772Z546Y5o2J5pGI5ouA46696Ky96Kek5Y+I5ri45oqA44a65Iuc54y874Sa576c5YOe5YCc5qC95IKq6aWv6I245JGI5oy874qV5be16I245Lmv5YuA47SX6bq65Luy5pWz5oqA44y876aT5pGI5p+874uA46696Ky96Kek5Y+I5ri45oqA45yA4oOA4oOA4j5lby88nYDigbzvipXloazmo6HmsJXmoJfmhrrkrrfltJvngK7njLzvhJrnp7rnia3nqrjkgLjkr5jmjbjkrJzmuaDmi4DjgKfno4/lsYTonKTlirvkioDjn7fojLzvhrrkhJrnvpzlg57ltJvmiZzmobLmjLzvipXlvpzlg57lgJzmtJvngK7ni4DjtJfpurrku7LmlbPmioDjnIDig4Dig4DiPmVvLzydgOKBvO+GuuScv+iut+WUr+aLgOOAp+ejj+WxhOicpOWKu+SKgOOft+iMvO+KleW+nOWDnuW0m+eArueMvO++nOWDnuWireaVveSum+eCiui0oOeZv+ifvO+LgOOKu+S6ruikj+WIsOiKgOOcgOKDgOKDgOI+ZW8vPIKA44yh6I245ISa56u/5YuJ5qGd5oC45KWO5qGd5oC45Iy874a65I+95I245LmI5bGw5ZS65Z6b5Yun5YC85YC45K+Y5rSN5a2W5riu6Iy874C45I245JS65Y2P5Y2n54SQ5bq65Iu55IKn6LSb5YOA4oOA4j5lby88goDjiafon4TmhJrnhpvppLrkn4TmvpnnjafniZzmtpfmv6HpjLzvirjkq7rourrkq4jlqJzln5TnkY/ltYblhYPmmb/osIjli5zntoTngarnqJzlsI7njLzvu63mt5bluYLnrrflgKHogYDoo4/lgLjkrLvklrvkqa7on5LphojlhojljLzvr7foibjki7jklKXlsbDlpY7mtJvni4nmuoflgLjkrZbmuK7onJ7mk7vnjLzvhJrniLnkgLvkn4rlsZTlqaTlio3lhrrkr4nmsI7mrZbmuK7on7for5jmn7nkrLvklrvknYjlk73ljLzviafon4TmhJrniYLmn4bnjafniZzmtpfmv6Hpmo3lrr7lhJrnrZbmuK7oi5zngLjkvZvlurvlmqXmhJrngqfotJvlg4Dig4DiPmVvLzyBvO+2qeeyruiNuOS9g+m5gueAuOSMvO++nOWDnuWum+eCiuigveSCqumxsOWlneaKuOSljua0m+eMvO+vieagveSft+iNuOSxsOWsnOa5oOa6uuSMvO+auOSTuOSppOWKjeWGuuS6ruiWu+Sft+igveSMvO+GuuS2qeeyruiNuOSSv+WntOiZv+iMvO+KleW2qeeyruiNuOSMvO+um+eCiuiEmueBjOa7uOS5peWvmOaLgOOIsOiHpeWLuOSppOWKgOO6uOSgm+WMvO+KuOSVueWPseWonOW3luWAoeijj+WAuOSvmOa5gueut+WajeWuvuWEmuetlua4ruiwiOWLnOewheWImemDgOKDgOI+ZW8vPIKA44a65KWd5q+36I6Q5ay75Ja75ISK5rGw5baE54Gq562W5riu6LOD5oGw6Iy874a65KKd6bKc6aKV5o245IKA5qSu6K2W5riu6Lq45KW75Ji/6Iy874655JC55Ka65I245ISa55CO5p245Imy54Sa562W5riu6IyS5Z245Imy54Sa56y75Ja75IGn6LGw5Yy875md6aiK5Yi55IC75Imc5q2W5riu6IGn6KGy5p+55Kmk5YqN5Ya65Imt57q65IGM5ru45Kq45KCH5Z+U55GH6amf6bCF5YiZ6YOA4oOA4j5lby88goDjhJrnvLzktp3otJ3osYrov6nnn7foirjkmJvnrpTpqJzlh4zmi4nmjLzvsrnlsbDlsrnltK/orZbmuK7onYDigbzvi5znvaXli4DjgKfno4/lsYTonKTlirvkioDjr5jmmL/ojLzvlK/mi4DjgKfno4/lsYTonKTlirvkioDjn7fovYPojbjktJvngK7njLzvhrrkvpzlg57lkr/lhJrnmoHljLzvrpvngorotKDniLnkgLvkmb/on7zvi4DjiLDoh6Xli7jkqaTlioDjnIDig4Dig4DiPmVvLzyCgOOnkOWvmOa0r+igveSMvO+ikeWAiOWojOaNuOS9g+iqk+WMvO+Yo+mWueafseaonOW4uOWMvO+RrOe4peW6h+WynOmajeWuvuWEmue6uuSquOSgh+WwheWImemAneeLnOetlua4ruimgOKmgOKNuOSBpuiMvO+KleWMoeiNuOSvj+WZv+iMvO+gvOSjruWIueSAu+ShsuaPg+W9peWum+eCiuiDgOKDgOI+ZW8vPIG876y75KC95Ia65K2B57eg5qeF55+55Ky75KWT5YGN5auF5YO45K+Y5rGw5aC95Iy877q65IGM5ru45Kq45KuF5YO45LSv6KuI5YG876KR5YGw6Ie/6JWA5qGy5pi/6Ky75KWT5bae5qyM6Iq45JG954G874a65Kqt5ruF6Lu05q+Y5npnn5znjLzvsIHnroLnk73lrLvkpZPlv4vmopXmjLzvhrrkn5znqaTlqqTlsbDlr4/lrLvklrvko4LpjLzvu7jkhJrnl4/luqHppZ3mhoDpr5jmsbflqofourjkpbvkrLvksIXliJnpnJ7mgqbljLzvh7/ojbjkjLzvvoHni7nkhKbloJfmhrrkrYHpiqPnl57mv5vmr5jml67nmb/olrvkjLzvipXlhJrno6fohpDnvprpiLnkgLvkiZzmmL/oo4LpjLzvu47ljbjkh7/oi4nmjK3mhJrnjZDluofljbjkrJzmuaDmgLjklrvkn7fourrkgYzmu7jkrpvngoropL7nmb/oi7jkvJznu7PnlIHojYbljLzvv4Tli7rkuoflrpvngoroiqPnl57mqaTlo4Lpu7PnlIHojLzvhJrnpZ3miqPnl57msobljLzvhJrnpZ3mrpvngorosoblr5jmmb/ojLzvopHllrvksoblr5jmjbjkmb/ojLzvhrrkgofmsbDlrZbmuK7oi7jkmb/ojLzvh6DmhpXlga/opK7osI/lhqfotZTnsb3lu7nlhJrnv4TltLDmgLjkurrkgYzmu7jkqrjkq4Xlg7jkg4Dig4DiPmVvLzymgOKmgOKDgOKDgOI+ZW8vPIG877q65IGM5ru45K6b54KK6IuA47SX6bq65Luy5pWz5oqA44y875y/6JiI5YOA4oOA4j5lby88gbzvurrkgYzmu7jkrpvngoroi4Djrr3orL3op6Tlj4jmuLjmioDjjLzvgYDmtornga/opK7ohJrnn5TnkYfpqZ/pi5znjYblg4Dig4DiPmVvLzyBvO+6uuSBjOa7uOSEmueum+ePoOaLgOOIsOiHpeWLuOSppOWKgOOwj+WGp+i1lOexveW7ueWvmOa2hOeFseWBgOa2iueBr+ikruiEmue5peWwiOWLnOe2hOeBqueMvO+ajeWuvuWEmuewheWImemLnOe0pOWgjOajreatlua4ruiBvO+wj+WGp+i1lOexveW7ueWfvO+mkuWDgOKDgOI+ZW8vPIKA44qV5Z2A5oCJ5rek5aqM5bSb54Cu54y874a65L2Z546Y5o245JW65bu95a+Y5q2W5riu6J+876KR5Yi55IC75Lq45K+Y5pW65bCI5Zm/6Iy875OJ5puM572/6Lep56y75KWT5bmv5bq65IGM5ru45Kil54C45KWd5pW85biQ5baE54Wx5a6b54KK6ISa55OB6aWf57q65KGy5oC45JqB5bKU57q65K+36IC45Ky75KWT5aic5bCO54y875+O5a+P5Ymc5oWD5pi/6Ky75KWT5am46KWd5oe/6JG36Ky75KC95LOu5YmO5auI5bmJ54Sa56C85KOu5a6b54KK6Jm/6LSv6IWA6JaI5qK656uI5bmJ56y75KWT5bSv6IGm6IOA4oOA4j5lby88goDjmoDpjbjks4Pmlrvkqa7otJvngK7nmb/ojLzvv4nltJvlhJrnlrvkua/lurrkgYzmu7jkqrjkq4Xlg7jkia3nsIXliJnphrrkpZ3mlbzluJDltoTnhbHljLzvtYblhYPmjafnmb/or5jmsbDlj4Hlj4Hlr4/lg4Dig4DiPmVvLzyBvO+GuuSZnemJruWapOWQj+ariOWMvO+JnOahsua9g+mHieegvOSjruWum+eCiuh6Z56/6Iy874y874mc5qGy5r2D6Zmd6aiK5bmC54C45K+Y5p+c55a75LaF5Yy877SY5YC45Ia65JCP5pm7566b54KK6LSX6ZqZ5rCP5Yan6LWU57G95bu55a+Y5rGw5Y2G5Yy875ak5Yu55IqR5b+55aq45IC45Ia65IKM5pm755G955C55KWf54a65KSZ6Yy874Cn56OP5bGE6Jyk5Yq75Ie/6LCI5ZCP5rmW5rCc5aq45KS45Imc5qqP5Yy875y755G956q45LSV5oyu5ZyQ5oOA4oOA4j5lby88gbzvs67liY7lq4jluYnnoLzko67lhJrngbHljLzvhrrkqq3mlLDmmbvnvYPpkK3lu7zprZbmuK7oiormuYLnrrfljK7lnJDmjLzvp7Tnk4nmjbjknJDmgLjkmb/ojLzvoLzko67liLnkgLvkiZzmvYPpi4DjgKfno4/lsYTonKTlirvkioDji7jkgLjkhrrknJDmkb3nirjksbDlrZbmuK7ogJ3ns4PmiLnkmb/ojLzvipXlmoDpjbjkiofpo6fotoTnjbjkjLzvhrrkiofpo6foiLnkmb/or5jmvYPoqo/ln7nkjLzvlZLlgJjltLfli7jkgJ3nuJHmrZbmuK7on7zvhrrkkqbliavlmbzktq7lpL7nmb/oqa7opbvkgInms67liY7lq4jluYnnhJrnoLzko67lrpvngoror5jmk4Hpvprpg4Dig4DiPmVvLzyCgOOGuuS9meeOmOaNuOSzg+aeruWAneetlua4ruifvO+KleWEpOW9peWIueSAu+SJnOasu+Slk+WpuOigveSylOe6uuSvt+iquOSAuOSsu+Slk+WfvO+vmOaNuOSEpOW9peWJnOaNieaAneepuOiKuOS9u+SaruWAuOSwiOWXvuWfueSOveSpuOiYq+mnjeaXruexsOWfvO+KleWEmuelneaqk+W9g+mZvOS2ruWbuuSZv+iMvO+MoeiNuOSEmue3l+mBg+mtlua4ruiBvO+9peWNuOS9peWikeWlnea3teiiuuehsua9g+msu+Slk+WMvO+GuuSSpuWJq+W6uuSpruiEmueiuue0r+iriOWDgOKDgOI+ZW8vPIKA44qV5aWt5rCc5YSa55Km5Ymr5bq65Kmu6LCI5aK656Gy5p+55Ky75KWT5Z+874qV5Yi55IC75Lq45K+Y5pm/6Iy874a65IKH5o245J6Q5pa75Kmu6LGw5Za75Km46KWd5oe/6JG36J+55Lq65IGM5ru45Kq45KCH5Zm/6LCF5YiZ6Yy874a65Ie75JO754+7576b5rq45KCb5a+Y5qOC6ZCO5pa75J+36Lq65Imt572b5bq75Zql5oy8772Z546Y5o245LOD5pu65Imc5rqL5ZGE6I6Q5YCd56CM5q2W5riu6IOA4oOA4j5lby88goDjt4/lrpfphJrnqJfpkYTogLjkr5jmrZbmuK7ohJrni5znjLzvv4rltp7mhJrnjJXngYzmu7jkuofltrXorZbmuK7oiormgabok6ror4nlgLjkjLzvj4jmuLjmhJrnrZbmuK7oqbjotq7lp6Tlhrrkt7XoqY7nnbjkibLnhJrnrLvklrvkgJ3nhqLpprjlurrkgYzmu7jkqrjkq4Xlg7jksYXlgLjkjLzvmrjkk7jkq4/liLnkgLvkrZbmuK7oia/oipHlpZ3muoflkbfourrkgYzmu7jkqrjkoIfliZzmiI/ljpDli7nknL/omIjlg4Dig4DiPmVvLzydgOKfvO+XkOWCh+afvO+XkOWvnOa6ieiAqOitr+irj+WIueSAu+STgemln+eMvO+ikeW6uuSBjOa7uOSageW9g+ixsOWdr+i0r+i9g+i6uOSlu+SCpuanpOWWu+SMvO+tlua4ruiEmueRrOevj+WcgOKDgOKDgOI+ZW8vPJ2A4oG876eQ5bOD5oSm5YSa56C95Ii25pOJ5qe057a16K+Y5pi/6KC95K2W5riu6Iy875q45Iyh6ISa546Y5a2Q5o245K+Y5rGw5ayc5rmg5qq45KS45IGM5ru45IyS5Yyt5rGU5ZyA4oOA4oOA4j5lby88nYDigbzvp5Dlu47ljK3mhJrnoL3ksZTlu47lnpvlp7TntrXor5jmmL/ojLzvurrkgYzmu7jkvaXljbjkk73loL3kjLzvp5DlkobpkobpjLzvrZbmuK7ojLzvr5zmuonomrjkk7jkqJfpgLjkr5jmgYzmu7jknIDig4Dig4DiPmVvLzydgOKBvO+EmueUr+a9g+i6uuSNp+ejgumtlua4ruivmOaNuOSMvO+AoeiBp+iIkumAuOSvmOa9g+mcv+i4sOadr+iEmueIuOWBgOiYiOWBvO+fvui+suefnOecgOKDgOKDgOI+ZW8vPJ2A4oG875q45JO45KuP5Yi55IC75JOB6aWf54245Kyc5rmg5pm85Lau5YSa542Q5bqH5bOD5oui6JGE6Ia65Jaw5YqJ5Y2n56OC6a2W5riu6Iy8772l5Z+c54Sa57Sv6Ii45YGA6JiI5ZyA4oOA4oOA4j5lby88nYDin7zvl5Dlp4TmrYPmiafon4TmjbjkoL3kjLzvhJrntK/oiLjlgYDomIjlrLvkkYjmrJDlrJDlvaXlvaXljLzvrZbmuK7ol5DlhrrksIjlrJDlnIDig4Dig4DiPmVvLzydgOKfvO+ikeW6uuSqveeXvuWxsOWjj+WAvOW0jeW6uuSEmueJnOatpemDkOWdr+i0r+ignem9g+i6uuSJnOaIueSOgOa2hOeNuOSMvO+KleWvnOa6ieiol+mAuOSvmOafueSdr+i0r+i6uOSgm+WMvO+RsOW9g+iNuOSfueSLteippOWhrOa2heWMvO+MoeiNieaQreWVuuWEmueeruWOieaJnOaXvuWIheWWpumMvO++mumfnOevmOafueSjgum+mum0r+iMvO+VjeWAruefueSVjeWArue0r+iauOSMoeiquOSZv+iMvO+9peWLnOeIueSOgOaNuOSMvO+dr+ieruW0r+iMvO+Hv+iBp+ihsuavmOaDv+WfnOeMvO+EmueauOSMoeiquOSZv+ilheWbv+iXrueTiea3oOaZv+itlua4ruiPg+WGveSMvO+RsOWNuOSeruWuoeequOSZv+iMvO+6uuSBjOa7uOSyuOSiruWMoeiWpOW0r+iBpuiMvO+GuuS7juWGuuSapOWfueSEmueHv+iBp+iHv+iPu+eMvO+GuuSRmuaSr+WquOSgh+WBjeWJnOafueSauOSMoeiquOSZv+ionOWRiOaMvO+UuuWUreeNuOSvj+WRiOajgumCh+aNuOSRiOa0r+iBpuiBsOiauOSMoeiquOSZv+i6uuSBjOa7uOSGveSMvO+5l+mtg+equOSskOW9g+iqj+WMvO+eg+iGu+equOSjgumhsuaxsOWMvO+GuuSCh+abnOaipeWNuOSvmOaRiOaEmueIueSAu+SQueSzn+mcgOKavO+Tgemcv+iYiOWDgOKDgOI+ZW8vPIKA47qM5beb6YSa55C55LOf6Ya65IC85ZW755+U55GH6amf6YCd56at5Z+55Iy874y/5aek5bmW5rmv5Ya65K+K552q54Kc6Kyp6Ya65IWN5q+Y5rCF5YiZ6aWd5rqH5Yuc57Gw5byc54C45Iy875Kv5pO95bib55ud57yc54y874a65KGd5rmy5oGA6Kq45K+Y5peu56Wv6JS65Yy877S55aCH5YGN5Ymc5r2D6Ia65Le35pO95Yyh6Lq65IGM5ru45Kic5bq65KSt5oy877q65IGM5ru45ISa55y/6JiI5auP5aq45IC45K+Y5oSa55qN5a6+5bqH5ZGP5Z+U55GH6amf6YCd55+36Ke057+77z5jPA==